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EP42: 2020 Recap Part 2

  • January 23, 2021

In this episode, the guys continue with their look back at their favorite episodes of 2020 in the second of a 3 part mini-series with condensed highlights from the top episodes of the last year….

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EP41: 2020 Recap Part 1

  • January 15, 2021

In this episode, the guys kickoff the new year with a look back at their favorite episodes of 2020 in the first of a 3 part mini-series with condensed highlights from the top episodes of…

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EP40: The Conspiracy Dilemma

  • January 6, 2021

In this episode, the guys talk about when fake news takes over your brand and where the line might be in getting involved with debunking conspiracy theories. Chad talks about why eCommerce sites can’t let…

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EP39: The Brand That Went Back to Its Bean

  • December 30, 2020

In this episode, the guys talk about one of our favorite beverages and how one coffee brand started a grammy-winning music production company in the hopes of increasing coffee sales but almost destroyed the company….

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EP38: The Untruth That Marketing Makes Us Believe

  • December 23, 2020

In this episode, the guys talk about the multi-billion dollar supplement industry and the influence of a Nobel prize winner on spreading one of the largest pseudo-science campaigns in marketing history. Nico talks about his…

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EP37: The Charity That Lost Its Cause

  • December 16, 2020

In this episode, the guys talk about the balance between marketing and working dollars in charities and the importance of addressing things that might make you uncomfortable head-on. Chad talks about Jigsaw Puzzles and Nico…

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EP36: The Coke Of All Trades

  • December 9, 2020

In this episode, the guys talk about Coke and how they managed to marketing their product a very challenging market. Nico thinks back of his time in the Middle East and Chad get the “Hey…

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EP35: The Short-Lived Logo

  • December 2, 2020

In this episode, the guys chat about the the time GAP rolled out the shortest lived logo in brand history and some of the problems that plague brandmark development. Nico Talks about how many logos…

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EP34: The Spine-chilling Love Letters

  • November 25, 2020

In this episode, the guys chat about the mystery and intrigue of an anonymous love letter and how it became a really big marketing problem. Nico talks about how perception is reality and where the…

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EP33: The Spooky Tactic Part 2

  • November 18, 2020

In this episode, the guys continue the previous discussion about the evolution of digital analytics at a basic foundational level and the ethical considerations marketers should consider. Chad shares a personal story about being considerate…

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EP5: The Pledge That Changed Us

EP5: The Pledge That Changed Us

April 28, 2020

EP27: The Brand That Raced With Nostalgia

October 7, 2020

Episode 3: The brand that went “back” for their future

EP3: The Brand That Went Back for Their Future

April 10, 2020

EP42: 2020 Recap Part 2

January 23, 2021

EP41: 2020 Recap Part 1

January 15, 2021

EP40: The Conspiracy Dilemma

January 6, 2021

EP27: The Brand That Raced With Nostalgia

October 7, 2020

EP12: The CEO That Got a No Rep

June 16, 2020

Episode 2: The Man Who Bought His Way To The Top

EP2: The Man Who Bought His Way to the Top

April 10, 2020

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