Category: Uncategorized

In this episode, the guys chat about the way a big organization can do terrible things in plain sight. Chad and Nico recall how a pharmaceutical company transformed itself into a neighborhood drug dealer.  The…

In this episode, the guys chat about how hipsters are a subculture that emphasizes authenticity, quite the opposite of influencers. Chad and Nico recall how a beer company made a significant comeback by creating influencers…

In this episode the guys chat about why the great American pass-time is hiding out, and why the world series doesn’t make any sense. Chad geeks out on his favorite team and Nico recalls one…

In this episode, the guys chat about the difference between playing offense and defense in business and how it relates to the current pandemic landscape. Chad takes a walk down memory lane, and Nico has…

In this episode, the guys chat about how Dwayne the Rock Johnson and the TV detective Perry Mason are connected, and how some unbranded ad copy to sell magazines became the defining oath for all…

In this episode, the guys chat about how a game of dice exposes a $9 Billion Dollar brand and how the innovation process and inventive heroes we idolize might not be all they’re cracked up…

Welcome to the Marketing Rescue Podcast, the weekly show where we unpack epic marketing failures to brand rescues and comebacks. In this episode, Nico Coetzee and Chad Childress, co-founders of KPI Agency, are discussing “the…

Welcome to the Marketing Rescue Podcast, the weekly show where we unpack epic marketing failures to brand rescues and comebacks. In this episode, Nico Coetzee and Chad Childress, co-founders of KPI Agency, are discussing whether…

Welcome to the Marketing Rescue Podcast, the weekly show where we unpack epic marketing failures to brand rescues and comebacks. In this episode, Nico Coetzee and Chad Childress, co-founders of KPI Agency, are discussing Steve…

The Marketing Rescue Podcast is a weekly show where we tell the stories of epic marketing failures and remarkable brand comebacks. Join hosts Nico Coetzee and Chad Childress as they look at the stories you…